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Packaging Design | Art Direction
Kizuna
For Kizuna, a coffee bean roasting brand in Hong Kong, I created a simple and elegant packaging box design. The chosen color palette centers around grey, which conveys a sense of coolness and minimalism. The packaging design reflects the brand's commitment to quality and craftsmanship, while also appealing to contemporary aesthetics. By keeping the design clean and uncluttered, I aimed to highlight the beauty of the coffee beans themselves. The overall result is a packaging box that exudes sophistication and simplicity, capturing the essence of Kizuna's brand identity and enhancing the overall coffee experience for customers.
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